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On BigCommerce, your customers can be in different Customer Groups, which allows you to organize your customers, give them discounts, and restrict access to specific products or categories.
For this feature when it is turned on, not only Trigger Product but also Offer Product will be displayed with “Customer Group Pricing”
With the feature pricing based on Customer Groups, Native Recomender will display the price of the products suitable for each customer group that you have created in BigCommerce.
Here is an example:
- This is the original price: